• Purchasing Activity Index
  • 186%
    March 2021
  • Ch.,% 4.1
    Per year,% 4.5
  • Value of Average basket
  • 621 rubles
    March 2021
  • Ch.,% 1.2
    Per year,% 11.8
  • FMCG Deflator Index
  • 119%
    March 2021
  • Ch.,% 0.4
    Per year,% 10.0
  • Extra Money Index
  • 110%
    March 2021
  • Ch.,% 3.0
    Per year,% 31.0
  • FMCG Index
  • 44.2%
    March 2021
  • Ch.,% 1.5
    Per year,% -1.7
  • Value of Average FMCG basket
  • 620 rubles
    March 2021
  • Ch.,% 1.1
    Per year,% 14.1
  • Health Price Index
  • 124.9%
    March 2021
  • Ch.,% 0.2
    Per year,% 8.4
  • Trust rating
  • TOP-10, Winter, Russia 100+
  • Internet
  • Yuri Dud
    Ksenia Sobchak
    Anastasia Ivleeva
  • Influencer rating
  • TOP-5, Winter, Russia 100+
  • Lenta clients
  • Konstantin Khabenskiy
    Aleksandr Gordon
    Elena Malysheva
  • Internet ratings (desktop)
  • Reach, 22.03-28.03, Russia 100+
  • Chewing gum buyers
  • Yandex.Search 48,8%
    Mail.ru Mail Service 35,9%
    vk.com 33,3%
  • Internet ratings (apps)
  • Reach, 22.03-28.03, Russia 100+
  • Car owners
  • WhatsApp 53,6%
    Google Chrome 49,4%
    YouTube 41,9%
  • Cross ratings
  • Reach, 22.03-28.03, Moscow
  • Pet owners
  • WhatsApp (app) 55,1%
    Channel One 51,3%
    Google Chrome 49,4%
All-Russia poll:
  • Question submission - up to 5th May;
  • Research result - on 31st May.
Online poll:
  • Question submission - up to 14th Apr;
  • Research result - on 21st Apr.

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