"RIF+KIB 2020” online conference
On April 27th Anastasia Sidorina, the assistant client director in Romir, took part in online conference “RIF+KIB 2020” in the sub-forum “Urban realm” in partnership with colleagues from Rostelekom, Innopolis University and Mail.ru. In their reports experts discussed the concept of “smart city”, how does it work, what technologies have been already implemented in Russian cities and what are the main issues of technology acceptance. Whereas, Anastasia told the audience about the current situation in Russia and the world and anticipate trends in online retail in the foreseeable future. Besides, she expanded on consumer behaviours, new ways of communication and consumer U&A in the era of coronavirus.