ROMIR and Plekhanov Russian University of Economics: Partnership for the Benefit of Marketing

The ROMIR Institute of Man continues to strengthen cooperation with the country's leading universities. As part of the "Marketing Week", ROMIR President Andrey Milekhin took part in a ceremonial meeting of the Marketing Department of Plekhanov Russian University of Economics, one of the Institute's key partners.

The head of ROMIR presented the Institute's advanced developments and revealed the methodology of marketing research relevant to the modern market environment. Let us recall that as part of a long-term partnership with Plekhanov Russian University of Economics, ROMIR opened a representative office at the university and is implementing a joint program of additional professional education.

The program is aimed at deepening the knowledge of Plekhanov Russian University of Economics students in the field of consumer data analysis, purchasing behavior and the use of data for effective management decision-making in marketing. Plekhanov Russian University of Economics students gain practical experience at ROMIR, immersing themselves in real research tasks.